FounderWise
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The verdict was decided before you ran it.

Design the experiment, write the pass line and the fail line, then run it. At or above the pass line is PASS, at or below the fail line is FAIL, between is RETEST. Lines written after the result get no verdict at all, because a threshold chosen with the answer in view is not a test, it is a description.

The design, written before launch

The seeded experiment is the workbook's own E1. We believe that X will produce Y because Z, one metric, two lines.

The lines

PASS at or above the pass line. FAIL at or below the fail line. RETEST between. Written now, before launch, or the verdict column stays shut.

The run

Results are logged live, never reconstructed. Evidence points at a file or a link.

One verdict down. Now build the evidence record.

Experiments with locked thresholds are exactly the proof investors ask to see behind a growth claim. The free Traction Audit reads your record the way an investor will and turns the gaps into a sprint. Lock the threshold today, before the experiment starts. After it starts you are negotiating with yourself, and a 14-day experiment with a moving bar teaches you nothing.

Take the free Traction Audit
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